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CSB

History Is A Weapon

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Ever ask your self way we are who we are ?; Noam Chomsky takes this topic into some detail with this write consisting of the propaganda ideals and efforts of Edward Bernays .

If you ever get the chance to read the whole book; Edward Bernay's book Propaganda you will find the answers you seek .

Link posted in this thread below .

 

History Is A Weapon

By Noam Chomsky

This is a attempt by  Noam Chomsky to introduce you to Edward Bernays . Bernays is a true guru of social manipulation .

     The American business community was also very impressed with the propaganda effort. They had a problem at that time. The country was becoming formally more democratic. A lot more people were able to vote and that sort of thing. The country was becoming wealthier and more people could participate and a lot of new immigrants were coming in, and so on.
     So what do you do? It's going to be harder to run things as a private club. Therefore, obviously, you have to control what people think. There had been public relation specialists but there was never a public relations industry. There was a guy hired to make Rockefeller's image look prettier and that sort of thing. But this huge public relations industry, which is a U.S. invention and a monstrous industry, came out of the first World War. The leading figures were people in the Creel Commission. In fact, the main one, Edward Bernays, comes right out of the Creel Commission. He has a book that came out right afterwards called Propaganda. The term "propaganda," incidentally, did not have negative connotations in those days. It was during the second World War that the term became taboo because it was connected with Germany, and all those bad things. But in this period, the term propaganda just meant information or something like that. So he wrote a book called Propaganda around 1925, and it starts off by saying he is applying the lessons of the first World War. The propaganda system of the first World War and this commission that he was part of showed, he says, it is possible to "regiment the public mind every bit as much as an army regiments their bodies." These new techniques of regimentation of minds, he said, had to be used by the intelligent minorities in order to make sure that the slobs stay on the right course. We can do it now because we have these new techniques.
     This is the main manual of the public relations industry. Bernays is kind of the guru. He was an authentic Roosevelt/Kennedy liberal. He also engineered the public relations effort behind the U.S.-backed coup which overthrew the democratic government of Guatemala.
     His major coup, the one that really propelled him into fame in the late 1920s, was getting women to smoke. Women didn't smoke in those days and he ran huge campaigns for Chesterfield. You know all the techniques—models and movie stars with cigarettes coming out of their mouths and that kind of thing. He got enormous praise for that. So he became a leading figure of the industry, and his book was the real manual.  —Noam Chomsky

 

(From Chomsky's "What Makes Mainstream Media
Mainstream": a talk at Z Media Institute, June 1997)

Contents

I. ORGANIZING CHAOS
II. THE NEW PROPAGANDA
III. THE NEW PROPAGANDISTS
IV. THE PSYCHOLOGY OF PUBLIC RELATIONS
V. BUSINESS AND THE PUBLIC
VI. PROPAGANDA AND POLITICAL LEADERSHIP
VII. WOMEN'S ACTIVITIES AND PROPAGANDA
VIII. PROPAGANDA FOR EDUCATION
IX. PROPAGANDA IN SOCIAL SERVICE
X. ART AND SCIENCE
XI. THE MECHANICS OF PROPAGANDA

Read the contents here : http://www.historyisaweapon.com/defcon1/bernprop.html

 

      THE conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.
      We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of. This is a logical result of the way in which our democratic society is organized.

 

Edward Bernay's book Propaganda  PDF  158 pages

http://www.whale.to/b/bernays.pdf

 

Who is Noam Chomsky ?

Avram Noam Chomsky is an American linguist, philosopher, cognitive scientist, historian, logician, social critic, and political activist. Wikipedia

Born: December 7, 1928 (age 87), East Oak Lane, Philadelphia, PA

Spouse: Valeria Wasserman (m. 2014), Carol Chomsky (m. 1949–2008)

Education: University of Pennsylvania (1951–1955), More

Children: Aviva Chomsky, Diane Chomsky, Harry Chomsky

Quotes by Noam Chomsky

If we don't believe in freedom of expression for people we despise, we don't believe in it at all.

Everyone’s worried about stopping terrorism. Well, there’s really an easy way: Stop participating in it.

The more you can increase fear of drugs and crime, welfare mothers, immigrants and aliens, the more you control all the people.

 

Wikipedia of Noam Chomsky

Link : https://en.wikipedia.org/wiki/Noam_Chomsky

Edited by CSB

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